Undrdog

Undrdog Surface Products is a Frisco, Texas-based small business selling a focused lineup of car care chemicals — primarily protective coatings and their supporting maintenance products. The brand targets coating-conscious owners who want maintenance products designed to work alongside ceramic coatings rather than strip them.

The product range spans from their flagship Undrdog Pro ceramic coating to maintenance chemicals like a rinseless wash, iron remover, and the WSP water spot remover. Undrdog publishes SDS documentation and ingredient listings on their website, which is above average transparency for a small-brand detailing company.